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Why Every Business Needs An SEO

What Is SEO (Search Engine Optimization)

SEO

Basically, SEO helps in improving your website’s ranking. It is a great way to boost your website’s traffic organically. SEO is free you don’t need to pay any amount to do SEO. All you need is an SEO Expert who can help you in boosting your website and improving its visibility in Google Search Result Pages (SERP)

Why SEO Is Important?

In today’s world, everyone wants to be on the top of Google. SEO helps business in achieving the first position in Google Search Results.

Search engine optimization is important because:

· The majority of search engines users are more likely to click on one of the top 5 suggestions in the results pages (SERPS). To take advantage of this and gain visitors to your web site or customers to your online store, your website needs to appear in one of the top positions.

· SEO is not only about search engines but good SEO practices improve the user experience and usability of a web site.

· Users trust search engines and having a presence in the top positions for the keywords the user is searching, increases the web site’s trust.

· SEO is good for the social promotion of your web site. People who find your web site by searching Google or Yahoo are more likely to promote it on Facebook, Twitter, or other social media channels.

· SEO is important for the smooth running of a big web site. Web sites with more than one author can benefit from SEO in a direct and indirect way. Their direct benefit is an increase in search engine traffic and their indirect benefit is having a common framework (checklists) to use before publishing content on the site.

· SEO can put you ahead of the competition. If two web sites are selling the same thing, the search engine optimized a web site is more likely to have more customers and make more sales.

Some interesting facts about Organic Traffic

What Are The Process Of Search Engine Optimization

SEO Mainly Consist of Three Process

1) Technical SEO

2) On Page SEO

3) Off Page SEO

SEO Process

Technical SEO: Technical SEO is the first process in SEO. This process is related to crawling and indexing done by search engine crawlers. Basically as the website is ready we want search engine crawlers to crawl and index our website.

On Page SEO: It is related with content optimization for the website. Mainly this process in performed to improve the physical appearance of the website. Title Tag Optimization, Meta Tags Optimization, H1 Tags Optimization, Alt Tag Optimization part of it.

Off Page SEO: It is related to improve the website’s visibility in Search Engines. It is basically the process we follow to promote the website by obtaining backlinks from various website related to our niche.

SEO is necessary for every business

To sum it up, Search engine optimization or SEO is a way to optimize your website so that search engines will understand it better and give you higher rankings.

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